Friday, August 24, 2012

How iOS Is Winning Mobile In The Enterprise

Recently, smartphone sales passed PC sales, meaning that smartphones are rapidly becoming the most common device connected to the Internet. This is not only having a profound effect on habits outside of work, but it's affecting the way we work as well.

recent report from BI Intelligence explains which mobile platforms are displacing the old Windows monopoly in the enterprise, how corporate app developers are responding to the change, and how Microsoft is responding to this disruption.

So, how is Apple winning mobile in the enterprise?
  • When employees are given a choice on how to access corporate data on the go, they are choosing Apple's iOS platform, with Android in firm second place (see chart):

enterprise mobile
  • Especially when it comes to smartphones: Between 65% and 74% of all new phone activations per quarter for the last year and a half have been with iPhones, according to Good Technology. BlackBerry devices are excluded because Research in Motion has its own device management technology, so Good doesn't have any insight into the platform. However, its quarterly statistics do map well to overall consumer adoption of new platforms.
  • And even moreso with tablets: Good's data consistently shows the iPad making up more than 90% of all tablet activations. Android tablets in the enterprise are doing even WORSE than Android

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